The Yankee Candle Company-
A True American Success Story
From humble beginnings ...
Christmas 1969. Seventeen-year-old Mike Kittredge, too broke to buy his mother a present, melted some crayons to make her a candle. A neighbor saw it and convinced Mike to sell the candle to her. With that small stake, he bought enough wax to make two candles - one for his mom, and another to sell. That was the birth of Yankee Candle.
To America's favorite brand of premium scented candles ...
Yankee Candle has become the #1 most-recognized name in the candle business and the country's best selling candle brand by sharing their customers' “passion for fragrance” in every product they bring to market.
Today, with over 100 fragrances, Yankee Candle offers the world's largest and most compelling selection of candle and home fragrance scents. In addition to their renowned House warmer® line of scented candles, they also provide a wide range of seasonal and specialty scented candles, home fragrance products, car fresheners and candle accessories.
The majority of their candles are made by master chandlers (candle makers) in their advanced manufacturing facilities in Massachusetts. They sell their candles and other products through a growing nationwide base of over 500 company-owned retail stores in the USA.
Today, the future looks bright for new growth and expanding opportunities as they continue to write new chapters in this true American success story.
The Yankee Candle® Fragrance Experience
There's a reason everyone loves Yankee Candles so much ... they share your passion for fragrance®. That's why they do everything possible to assure that every new experience with their fragrance is as good or better than the one before. It's not easy, but it's what helps make them America's favorite brand of premium scented candles.
Part of it is their devotion to quality. They continue a cherished legacy of superior craftsmanship that's been passed down through generations of chandlers (candlemakers) as a central part of their heritage and reputation. Yet, even as they honour the past, they are constantly developing new and better ways to enhance the lives of their customers.
They stay deeply attuned to the world of fragrance, searching for new flavours and scents that will resonate with their consumers. They seek out fragrance ideas that will evoke the pleasant memories and experiences of everyday life. And, once they’ve selected the right fragrance ideas, they go to levels that are unique in the candle industry to ensure the quality and consistency of the fragrance experience.
Master perfumers develop Yankee Candle® fragrances for optimal performance in their products. All of their fragrances are rigorously screened, reviewed and tested by their highly experienced team of fragrance professionals to achieve the best strength and quality experience in store, as well as in use. This assures that the fragrance strength and quality is the same in the store and wherever you use it. They know you will accept nothing less, because your passion is Their passion.
The Ultimate Fragrance Experience
Authentic. True-to-life. Bold. Long-lasting. Made with fragrance extracts and real essential oils, their scents are the standard by which all other fragrances are judged. Developed to take you on a journey to the familiar and unfamiliar, the known and the unknown, whether real or imagined, these scents span a range of fragrance categories, including specific fruits and flowers, fresh, clean and outdoor types, and festive fragrances that enhance the holiday season. These fragrances also encompass new, trendy or trend forward scents and concepts interspersed among classic favorites.
With every fragrance we introduce, their reputation is on the line. It is not enough for a Yankee® fragrance to be as good as our competitors' scents. It must be better, because it's what you expect of them ... and what they expect of themselves. Each fragrance has to possess the realism, accuracy and pleasantness of the true flower, food, fruit, place, or experience that inspired it. This is the fragrance experience that has made Yankee Candle® the benchmark for quality in the candle world.